Jay Abraham – Last Mastermind Marketing Program
The Extraordinary and Enduring Success(es) of The Abraham Mastermind Marketing Program?
Im talking about my now famous Abraham Mastermind Marketing Program. I originally did a total of 20 in a three-year period. Thirteen were conducted here in the USA for groups ranging from 300 up to 900 at a time. We also did four in Australia. Two in the UK. And one killer version in Singapore.
All told, nearly 11,541 business owners, entrepreneurs and professionals paid $5,000 a piece to experience this cutting edge training. All were offered the chance to leave and receive a complete refund after a full two days of the three day event – If it didnt deliver the world class marketing education and mindset makeover I promised to each one of the them.
Less than 1.7% Asked for a Refund!
Business owners, entrepreneurs and professionals from all walks of business, representing all types and sizes of enterprises attended. The 98.3% who stayed and immersed themselves fully in my proprietary mindset and methodology stated it was the defining experience that transformed their business performance and wealth from that day forward.
They each said it differently, but they said it. We have most of these on tape. Plus we received another 2500+ letters of testimony attesting to amazing and dramatic success stories or 25% of the people who had attended.
The Mastermind Marketing Programs are what taught people The Ten Marketing Mistakes? The 21 Power Principles? The Twelve Strategic Pillars? The 14 Mindset Building Blocks? And the concept of Marginal Net Worth/Lifetime Value. Plus many, many more defining and important concepts that revolutionized marketing and sales endeavors.
These programs introduced hot seats, focus groups and lightning rounds where we go interactively deep and work through a participants particular marketing issues. The Mastermind Marketing Programs gave birth to the monster brainstorming, masterminding, idea sharing, think tank dynamic I have used ever since. It spawned the three ways to grow a business model, the Power Parthenon and the Concept of Geometric Business Growth and every single thing I learned about the application, power and potential of a finely crafted/structured USP.
It was the seminar/training program where we had four hour-long copywriting, advertising and direct mail clinics. It was the program I had Mike Basch, co-founder of Federal Express, Barney Zick (the dean of USP, face to face salesmanship and negotiating), and Mac Ross (the Dion Sanders/Bo Jackson of entrepreneurial business) speak and present their unique views on business marketing. And it is the program where nearly one fourth of the attendees participating turned out to be prominent experts in their own right – With amazing expertise they contributed Like Mark Victor Hansen, John Dudeck, and Patricia Seybold?
Many of my $10,000, $15,000 or $25,000 training programs have been somewhat advanced, esoteric and more sophisticated and strategic in focus. The Mastermind Marketing Programs wereno holds barred, pure 100% marketing, teaching concepts, application and mindset training – 36 solid hours of learning basic