Paul Roetzer – Marketing Agency Blueprint
Salepage : Paul Roetzer – Marketing Agency Blueprint
Create a modern-day disruptive marketing agency. The marketing services business is about to enter a genuinely transformative moment. The old guard, anchored in tradition and averse to change, will be replaced by fresh leaders. More agile, tech-savvy, and collaborative hybrid marketing agency will reshape the business. For integrated campaigns, digital services will be ingrained in the DNA and mixed with conventional approaches. Their talent’s depth, variety, and passion will be the foundations of businesses pursuing a greater cause. The Marketing Agency Blueprint is a straightforward and practical blueprint that outlines 10 guidelines for establishing such a hybrid agency. Through a combination of services, advising, training, education, publishing, and software sales, the new marketing agency model will generate and nurture numerous recurring income streams. Efficiency and productivity, rather than billable hours, will be the primary drivers of profitability. Its worth and success will be determined by results rather than production.
Its strength and stability will be determined by its desire to remain in constant flux, as well as its capacity to execute and adapt faster than competitors. The Marketing Agency Blueprint shows you how to: * Generate more qualified leads, win clients with fixed pricing and service packages, and secure more long-term retainers; * Create highly efficient management systems and more effective account teams; and * Deliver greater results and value to clients. This is the marketing services industry’s future. Underdogs and innovators will define and lead the future. You have the chance to be at the forefront of change.