The LinkedIn Playbook – From 0 to 80k & Followers
Almost everything I know about LinkedIn, packed into a short digital course.
I take you step-by-step through the system I used to build my audience from nothing to over 80,000 amazing followers.
Building a tribe of fans online can be overwhelming. As humans, we can feel strange or nervous about putting ourselves out there and having a voice. What should I talk about? How do I get started? Will anyone care what I have to say?
I’ll show you what I’ve learned, and how I’ve grown my audience consistently every day. This technique will be presented in the context of LinkedIn, but it can actually be used to grow an audience nearly anywhere else online.
This is an opinionated course. I only cover topics I have significant first-hand experience with. You won’t find most of the knowledge I share here in any free blog post you can read online.
If this interests you, it would be an honor to have you watch it.
Here’s a free preview of the type of content you’ll find inside of the course. No email address necessary. Also, be sure to check out the reviews so far 👉🏻
Please note: Buying the course does not come with questions via email or phone calls.
Part 1: Course Intro
- Intro, objectives & outline
- Establishing your character
Part 2: Laying the foundation
- Defining your niche
- Establishing your character
Part 3: Your LinkedIn profile eBook (67 pages)
- Chapter 1: The intro section
- Chapter 2: The about section
- Chapter 3: Experience
- Chapter 4: Articles & activity
- Chapter 5: Education, licenses & certifications
- Chapter 6: Skills Endorsements and Recommendations
- Chapter 7: Accomplishments + Interests
Part 4: Building your tribe
- Adding Relevant Connections
- Adding Industry Titans
- Audience Boosting Interactions
Part 5: Creating content
- Generating Daily Content
- Telling Great Stories
- Other Great Content
- Posting & The Algorithm
- Scheduling & Consistency
Part 6: Advanced LinkedIn guide
- Advanced Tips to Drive Your LinkedIn to the Next Level
Who is this course for?
Any professional or soon-to-be who wants to grow their LinkedIn brand and gain some attention online.
Why is building a personal brand important?
It isn’t for everyone.
But, if you want to be at the top of your industry, it’s an absolute must today. Without a strong personal brand, it’s nearly impossible to become a thought leader, podcast guest, speaker, consultant, or advisor.
Oh yeah, it’s also more difficult to land big jobs or look professional in front of your customers online.
Why the heck should I listen to you? Who are you?
My name is Justin Welsh. I’m the former CRO at Los Angeles-based PatientPop, one of Entrepreneur and Inc.’s fastest-growing software businesses in America.
I built the business from $0 to $50M in recurring revenue and now I advise startup technology companies around the world.
You absolutely do not have to listen to me, but building a personal brand on LinkedIn has been one of the greatest things I’ve ever done for my career.
What will I learn in this course?
You’ll learn my proven system for accelerating your brand on LinkedIn.
It’s the same system I’ve followed to go from zero to over 80,000 followers, land guest spots on podcasts, be featured on webinars, and speak at some of the biggest events in Silicon Valley & abroad.
Ok. Got it. This must be expensive right?
No. It’s $50.
Wait, what? Most LinkedIn courses are like $1,200 or $797, or $479! What’s the deal?
A few reasons: I don’t regularly update this course given the price point. Also, this isn’t my primary source of income and my main goal is to give back to the community. How many people can actually afford those courses?
What’s missing in this course that those other courses charge so much for?
You won’t be watching any Oscar-winning cinematography and it isn’t shot on some big budget. I’m not sitting on a private plane or in some rented beach house.
It’s me in my home office giving you the simple information you need to succeed.
How long will it take to see results?
It depends on how active you are on LinkedIn. If you follow the lessons and modules, expect to see some good traction in 60-90 days, and you can likely change your career outlook in 6-12 months.
Ok. What do I do next if I want to enroll?
Click the “buy this” button and started today.
- 1 The LinkedIn Playbook – From 0 to 80k & Followers